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Entrada Personal Name
Número de registros utilizados en: 2
001 - CONTROL NUMBER
- control field: 8702
003 - CONTROL NUMBER IDENTIFIER
- control field: pelibga
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20180809174211.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 170804|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: DLC
- Language of cataloging: eng
- Transcribing agency: DLC
- Modifying agency: SG-SiILA
- Modifying agency: OCoLC
- Modifying agency: DLC
- Description conventions: rda
100 1# - HEADING--PERSONAL NAME
- Personal name: Trout, Jack
400 1# - SEE FROM TRACING--PERSONAL NAME
- Personal name: Ṭirāṭ, Jāk
400 1# - SEE FROM TRACING--PERSONAL NAME
- Personal name: Trout, John Francis
400 1# - SEE FROM TRACING--PERSONAL NAME
- Personal name: ジャック・トラウト
670 ## - SOURCE DATA FOUND
- Source citation: Ries, Al. Positioning, c1981 (a.e.)
- Information found: t.p. (Jack Trout, pres., Trout & Ries Advertising, inc.)
670 ## - SOURCE DATA FOUND
- Source citation: Mārkkeṭṭiṅ, 2004:
- Information found: t.p. (Jāk Ṭirāṭ)
670 ## - SOURCE DATA FOUND
- Source citation: New York times WWW site, viewed June 7, 2017
- Information found: (in obituary published June 7: Jack Trout; b. John Francis Trout, Jan. 31, 1935, Manhattan; d. Sunday [June 4, 2017], Greenwich, Conn., aged 82; marketing strategist who viewed business as a Clausewitzian battlefield in which companies outflank their rivals in part by embedding their messages in consumers' minds through a concept known as positioning)