| 000 -LEADER |
|---|
| fixed length control field |
00774nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
pelibga |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190913145113.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
170419s2008 ag ||||g |||| 000 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789871420100 |
| 040 ## - FUENTE DE CATALOGACION |
|---|
| Original cataloging agency |
pelibga |
| Transcribing agency |
pelibga |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 5837 |
| Item number |
A49 2008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
7716 |
| Personal name |
Alvarez Debans, Norberto |
| Relator term |
autor |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
La campaña publicitaria perfecta |
| Statement of responsibility, etc. |
Norberto Alvarez Debans |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Primera edición |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
San Luis : |
| Name of publisher, distributor, etc. |
Macchi, |
| Date of publication, distribution, etc. |
2008 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
244 páginas : |
| Dimensions |
23 cm. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Desarrollo del contenido teórico -- Producto -- Marca -- Destinatario -- Tiempo -- Mensaje -- Soportes -- Planificación -- Desarrollo del contenido práctico Check-List |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
4704 |
| Topical term or geographic name entry element |
Publicidad |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Libros |
| Classification part |
HF 5837 |
